The Full Story
Our Ingredients
Combining the best that science and nature have to offer.
Just Like Betty will use only efficient, effective, clean ingredients - never any fillers and never any nasties!
All raw ingredients used in Just Like Betty products are COSMOS certified.
Chamomile
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We know that happy scalps grow happy hair - Chamomile is a wonder ingredient for the scalp. Along with an ability to soothe scalp discomfort, or itchiness, Chamomile can help reduce flaking from dandruff or scalp conditions. It has antispetic properties that can ensure the follicles remain clear. By maintaining scalp health, Chamomile can aid in hair growth.
Raspberry
Rasberries are high in antioxidants - two key antioxidants they contain, that benefit hair are Ellagic Acid and Phytosterols.
Ellagic Acid is a natural moisture sealant and helps retain moisture in the hair.
Phytosterols are water-binding, which means they help the hair retain moisture by pulling it in and keeping it there.
Raspberry is also a natural sun protectant, has an ability to restore damaged hair cuticles, help regain hair elasticity, reverse brittle hair and to nourish a dry scalp.
Rice
Rice Protein is rich in amino acids, which can enhance hair elasticity while adding shine and volume.
Inositol (an ingredient found in rice water) can penetrate the cuticle, working to repair damage from the inside out and protect against future damage.
Hydrolysed Rice Protein also inhibits bacterial growth.
Nettle
Nettle contains vitamins A, B, C, D & E along with a number of happy hair minerals and antioxidants which can improve hair health.
Nettle is rich in silica and sulphur, both of which are credited with an ability to make hair shinier and healthier.
Nettle has also been shown to encourage hair growth by aiding in scalp health (healthy scalps are absolutely necessary for happy hair growth!)
Quinoa
As one of the only plant based proteins with a full set of amino acids, Quinoa can help achieve length goals by improving length retention (fewer split ends anyone?) and improve the appearance of damaged hair.
Quinoa provides brilliant shine and improves manageability. The first ever 'oligopeptide' Hydrolysed Quinoa Protein aids in colour retention (improves the initial colour update during a colour service and helps preserve the colour over time).
Wheat
Hydrolysed Wheat Protein contains free amino acids, it works to aid structure to the hair, repairs damaged tresses and increases the elasticity and flexibility of the hair.
Hydrolysed Wheat Protein is easily absorbed and works to fill the gaps caused by heat, colour or mechanical damage.
Known as a 'gritty protein', Wheat gives curly hair a special 'spring up' factor and can improve curl definition.
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Hyaluronic Acid
Hyaluronic Acid can hold up to 1000 times it's own weight in water > this moisturising powerhouse will help your hair retain moisture by locking it in to the follicles at the source.
By helping your hair retain moisture, Hyaluronic Acid will improve shine, aid manageability and banish frizz.
Keratin
The amino acid sequences of the peptides found in Hydrolysed Keratin Protein match those present in the keratin proteins found in cuticular and cortical regions of human hair.
Keratin helps smooth the cuticles and fill damaged areas. It provides targeted repair to the most damaged areas of the surface of the hair. This gives the hair added shine and reduced frizz.
